Installed in 1973 on the façade of the former VEB Feinkost factory along Karl-Liebknecht-Straße, the illuminated sign depicts a family of four—father, mother, son, and daughter—sitting around a table, each with a spoon in hand. Through a clever sequence of glowing outlines, the figures appear to lift their spoons from bowl to mouth in an endless loop, creating the impression of perpetual eating. Originally designed as an advertisement for canned goods, the sign quickly transcended its commercial purpose to become a beloved piece of everyday art. After the fall of the GDR, the Löffelfamilie fell into disrepair, but thanks to local initiatives it was restored in the 1990s and placed under monument protection in 1993. Today, it shines once again above the Feinkost site, which has been transformed into a cultural venue with a beer garden, flea markets, and open-air cinema. The Löffelfamilie is more than a nostalgic relic of East German design—it is a living symbol of Leipzig’s resilience, humor, and ability to reinvent its heritage for new generations.
Leipzig GermanyThe Löffelfamilie is an iconic historic neon sign located in the vibrant Zentrum-Süd district of Leipzig on Karl-Liebknecht-Straße 36. This brightly lit advertisement, depicting a family eating with spoons, originally promoted the former VEB Feinkost Leipzig food company and has become a beloved cultural landmark and symbol of the city's GDR heritage. The site beneath the Löffelfamilie now hosts a beer garden and regularly features events such as flea markets and summer open-air cinemas, contributing to the lively atmosphere of the Karl-Liebknecht-Straße, also known locally as "KarLi." The area surrounding the Löffelfamilie is known for its eclectic mix of cafes, shops, theaters, and nightlife venues, all easily accessible by public transport with the nearby Hohe Straße tram stop just a short walk away.
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